In coalition-building, what is the third step after analyzing issues and creating awareness?

The third step in coalition-building after analyzing issues and creating awareness is to conduct initial planning and recruitment. This stage is essential because it involves bringing together individuals and organizations that share a common goal and can contribute to the coalition's efforts. During initial planning, coalition members outline how they will work together, establish roles, and identify potential challenges. Recruitment is vital, as a diverse group of stakeholders enhances the coalition’s capacity to address issues effectively.

Ensuring that the right members are recruited helps to mobilize resources, increase credibility, and broaden the coalition’s reach. All of these elements combined create a solid foundation for the coalition’s subsequent steps, such as setting objectives or launching communications. This approach sets up the coalition for a successful start in its advocacy or action plan, ultimately aiming for greater impact in addressing the identified issues.